Rolex Datejust 31 Oyster, 31 mm, Everose gold

0

Suggested retail price inclusive of V.A.T.

The suggested price can be modified at any time without notice.

Rolex Datejust 31 - M278275-0029 at Chow Tai Fook
Reference 278275
Model Case Oyster, 31 mm, Everose gold
Water Resistance Waterproof to 100 metres / 330 feet
Bezel Fluted
Dial Aubergine set with diamonds
Bracelet President, semi-circular three-piece links
Movement Perpetual, mechanical, self-winding
Calibre 2236, Manufacture Rolex
Power Reserve Approximately 55 hours
Certification Superlative Chronometer (COSC + Rolex certification after casing)
Rolex Datejust 31 - M278275-0029 at Chow Tai Fook

Aubergine Dial

This dial features a large VI set with 11 diamonds. The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial. Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.

Rolex Aubergine Dial

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

Rolex Fluted bezel

18 ct Everose gold

To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 ct Everose is used on all Rolex Oyster models in pink gold.

Rolex 18 ct Everose gold
Rolex Crown

Model availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclu-sively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Chow Tai Fook is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

Rolex

Contact us

rolex message

Send us a message

Please enter your message

Thank you for your interest in Rolex watches. Please enter your message below and we will be delighted to assist you.

Submit Enquiry

Rolex Datejust

Make a date of a day

Learn more
Processed in 0.283s.